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News: Aluminum Extrusion & Stainless Steel Fabricator Hoosier Trim Products Launches Web Site

Indianapolis Aluminum and Steel Fabricator Launches New Web Site

Indianapolis, Indiana, May, 2006 - Hoosier Trim Products (HTP) launched their new, expanded, search engine optimized web site, hoosiertrim.com, this month.

The site, built and written by local E-marketing specialists DRIVE, was designed to increase search engine rankings while providing information to industries of all types and sizes about aluminum extrusion and stainless steel fabrication, in an informative, user-friendly, easy to navigate format.


Click for Hoosier Trim Products web site (in new window)

The site is written and formatted by the internet marketing specialists at DRIVE to take advantage of the free organic listings of the major search engines like Google, Yahoo! and MSN by utilizing the principals of Search Engine Optimization to increase page rankings for key search terms.

"We wanted the new web site to demonstrate Hoosier Trim's expertise in the field, both to visitors and the search engine spiders that rank web sites," stated Ken Zweigel, president of DRIVE. "Our pages are written to both inform the reader and provide the original content, site structure and keywords vital for the site to get well ranked. Combined with the new navigation structure and the professional and technical information we have added, they should provide a differential advantage over similar companies' web sites."

About DRIVE
Founded in 2000 by Ken Zweigel, DRIVE is a full service Integrated Marketing Communications agency that focuses on generating qualified leads and sales for its clients in both the B2B and B2C sectors. Ken Zweigel is one of Indiana's senior search engine marketing specialists.

Web sites developed by DRIVE have collectively generated several million dollars in sales for its clients in the last few years through leads originating on Google, Yahoo, MSN and the other search engines.

About Hoosier Trim Products
Hoosier Trim Products has been in operation since 1977, specializing in supplying functional metal stampings, fabricated aluminum extrusions, roll form products, and assembly services to a variety of industries.. The company's modernized, centrally located manufacturing facility offers expanded capacities and service to its customers throughout the Midwest and North America.

HTP's specialty services include aluminum extrusion fabrication, functional and decorative stainless steel fabrication, roll forming, small tool and die manufacturing, mechanical joining and other assembly services, custom packaging, technical support and transportation & logistics services. More information is available at www.hoosiertrim.com.

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