Productive News

BAM Racing Welcomes DRIVE as Diamond Sponsor for 2008

Charlotte, NC - January 18, 2008 - BAM Racing is pleased to welcome DRIVE as an official Diamond Sponsor of the No. 49 NASCAR Sprint Cup Series team for the 2008 season.

"We're excited to welcome DRIVE as a Diamond Sponsor for 2008", commented team owner Beth Ann Morgenthau. "In the NASCAR Sprint Cup Series, it is the support from sponsors that makes it possible for teams to compete every week. We are excited to share the excitement of Sprint Cup racing with DRIVE."

The Diamond Sponsorship™ Program is an associate sponsorship program exclusive to BAM Racing.

About BAM Racing
BAM Racing was formed by Beth Ann and Tony Morgenthau in 2001 and enters its seventh season in NASCAR Sprint Cup Racing. Beth Ann Morgenthau, whose initials make up the name BAM Racing, continues to be the only hands-on female owner in motorsports to have started a team without family connections. The Morgenthaus' are investment bankers from Coral Gables, Fla. who specialize in positioning companies to reach their maximum potential. Their business acumen gives them a distinct advantage when it comes to providing maximum exposure and results for their sponsors. For more information, visit www.bamracing.com.

About DRIVE
DRIVE is the engine to drive your business. We help our clients profit by creating a steady flow of qualified and motivated buyers through online and traditional offline marketing services. Our clients achieve search engine marketing success with our optimized web content management and e-commerce systems. We integrate our online services with the full range of proven traditional offline marketing communications services, including brand strategy development and implementation - from one-to-one direct marketing to broadcast advertising. For more information, visit www.driveyourbusiness.com.

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