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Home > Search Engine Marketing News > Business Launch Kit Beta Site Online

 

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Business Launch Kit Beta Site Online; DRIVE's CartSEOSearch Engine-Friendly Shopping Cart


 

Business Launch Kit Test Site Online; Shopping Cart Powered by
DRIVE's CartSEO™


Indianapolis, Indiana, August 8, 2007 - DRIVE, a web design and search engine optimization company, today began a beta web site for the Business Launch Kit, a new online small business marketing kit developed in collaboration with BE  Branded, an integrated marketing "experiences & communications" firm, and dabsads, a "Creative Marketing" agency.

Available online at www.businesslaunchkit.com, the Business Launch Kit was developed to give small businesses access to a complete set of Fortune 500-quality marketing materials at a price far less than what traditional advertising agencies charge.

The principals behind this joint venture all have decades-worth of experience working for and with top national corporations, as well as starting their own companies. They have banded together to offer their expertise and creativity to businesses that previously could not afford the high-production quality provided by the traditional advertising or integrated marketing communications agencies.

Click for the Business Launch Kit web site. (opens in new window)
Click for the Business Launch Kit web site (in new window)

During the beta test period, web site visitors will be able to explore the business marketing products currently being offered, which includes logo design, stationery systems, brochures, web sites, print and Internet advertisements, and more. Additional products, such as pre-formatted radio and television commercials, and e-commerce websites are due to be added to the site after the beta testing period concludes.

Based on their corporate goals and budgets appropriate for smaller and growing companies, Business Launch Kit customers will be able to make secure online purchases via the CartSEO™ shopping cart technology, which was developed by DRIVE to improve on the lack of search engine-friendliness inherent in most traditional online carts. CartSEO offers ever-present static HTML files to the search engines for ranking rather than the less-friendly built-to-order "dynamic" pages delivered by most shopping carts.

After browsing the beta web site, visitors can submit an online survey about their shopping experience and how the site fits their need for affordable marketing materials. "We want visitors to give us their honest appraisal and opinions about the mix of products, the prices, the usability of the site, and whether or not we have addressed their current or anticipated needs for high-quality marketing collateral," said Ken Zweigel, president of DRIVE.

"During this test period we will be able to address any shortcomings or other issues that may arise from real world application of the Kit. Our ultimate goal is to make the integration of traditional and web-based marketing as simple, affordable and stress-free as possible, for emerging entrepreneurs and existing small and mid-size business owners," Mr. Zweigel stated.

About DRIVE
Founded in 2000, DRIVE is a full service integrated marketing communications agency that focuses on search engine marketing as a means of generating qualified leads and sales for its clients in both the B2B and B2C sectors.

About BE Branded
BE Branded is an integrated marketing firm that helps your business be somebody. We believe you can be anything you want. You can be famous. Be loved. Be bold. But more importantly, you need to be what your customers want you to be. BE Branded can help you deliver on your promise and emotionally connect with them. Consistently. Flawlessly. www.bebranded.net

About dabsads
dabsads "THE BIGGEST HEAD IN ADVERTISING," is a creative strategic resource for marketing and advertising. www.dabsads.com/ 

 

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